Email marketing best practices

A good email system is not just about sending more emails. It’s about sending useful emails to the right people. Best practices Use segmentation Lists and targeting help you send…

Growing your email audience

Building your subscriber list takes time, but a few simple steps can help. Good places to collect subscribers Ways to encourage signups

Understanding newsletter reports

Track campaigns with reporting to improve engagement over time. What reports help you do Reports can help you review campaign performance and understand how your emails are doing over time.…

Creating an autoresponder series

If your setup includes the Autoresponder addon, you can send a timed series of emails after events like a first subscription, a purchase, or a list change. A series can…

Creating automated newsletters

If your Create A Shoppe setup includes the Automated addon, you can send scheduled newsletters using recent site content. Send periodic newsletters with blog posts, events, products, or custom post…

Understanding subscriber profile management

The Newsletter feature includes a subscriber profile page where subscribers can edit their information, such as their name, lists, and other fields. This page is autogenerated, though it can also…

Targeting newsletters by list

Create A Shoppe’s newsletter feature supports audience targeting using lists. You can send to everyone by leaving targeting blank, or send to one or more selected lists. Target all subscribers…

Creating and sending a newsletter

The Newsletter feature lets you create email campaigns directly from your website, with a visual newsletter builder and campaign reporting. Create a newsletter Before sending Review your content carefully and…

Managing subscriber lists

Create A Shoppe’s Newsletter feature uses lists to organize subscribers. Lists are a key tool for segmentation, and newsletters can be targeted to everyone or to selected lists. Why lists…

Managing subscribers

Subscribers are the people who joined your email list. You can view and manage them under Newsletter in your website administration area. Manage subscribers What you can do You can:…

Creating a welcome message

After a visitor subscribes, you can customize the messages and pages they see. The subscription flow should include the form, activation phase, and a welcome page or message. What a…

Understanding opt-in settings

Both single opt-in and double opt-in are supported. Single opt-in, a visitor is subscribed immediately, while with double opt-in they must confirm their email by clicking an activation link. Single…

Creating a subscription form

Subscription forms let visitors join your email list from your website. Forms are a key part of the subscriber signup process. Forms can be placed on landing pages, in sidebars,…

Understanding the email marketing system

Manage email subscribers and send newsletters from your website. The core system is built around: Depending on your setup, you may also have access to advanced features such as automated…